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Sosyal Medyanın Tüketicilerin Satın Alma Davranışına Etkisi: Y ve z Kuşağı Üzerine Bir Çalışmȧ, 2129-2143
The Effect of Social Media on The Purchase Behavior of Consumers: A Study on Generations Y and Z
http://dx.doi.org/10.29228/JOSHAS.67262
Numan Akdere -Halil İbrahim Karamaz
Abstract
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